The Earning Calls From Sony Reveals Vita Sales

<p>The worldwide sales of PS Vita were 1&period;8 million at the end of the month of March&comma; according to Sony&period;<&sol;p>&NewLine;<p>&&num;8220&semi;About Vita&comma;&&num;8221&semi; said Sony CEO Kaz Hirai &lpar;via translator&rpar;&comma; &&num;8220&semi;the last year&comma; we sold 1&period;8 million units for US&comma; Japan&comma; Asia and Europe&period; And as a starting phase&comma; I think it was a good start&period;&&num;8221&semi;<&sol;p>&NewLine;<p>Sony sold around 600k Vitas during the month of March&period; Reality is&comma; that&&num;8217&semi;s 1&period;8 million Vita sales a quarter&comma; which isn&&num;8217&semi;t bad &&num;8211&semi; the 3DS managed 2 million from January to March this year&period; Kaz Hirai appeared to agree&comma; stating that &&num;8220&semi;the volume is as you imagined&&num;8221&semi;&period;<&sol;p>&NewLine;<p>Vita seems like it won&&num;8217&semi;t be able to hit it&&num;8217&semi;s mark&period; Vita is selling at a stable 600k sales a month&period;<&sol;p>&NewLine;<p>Sony is expecting a big financial year with 16 million sales between Vita and PSP&period; Kaz Hirai said that PSP would contribute decently with around 6 million sales&comma; which is pretty generous&period; The remaining sales will have to be Vita sales&comma; around 10 million&comma; it would appear as no&period; Of the 600k sales&comma; majority of them were US and Europe&period; With Japan only getting 52&comma;492 sales&period;<&sol;p>&NewLine;<p>Hirai went on to stress the importance of Vita and it&&num;8217&semi;s success&period;<&sol;p>&NewLine;<blockquote><p>&&num;8220&semi;A game platform&comma; like Vita &&num;8211&semi; the software is the key to success&comma; how good the software is&comma;&&num;8221&semi; he said&period; &&num;8220&semi;We have to reinforce the software area in order to improve the business&comma; that is the basic line&period;<&sol;p>&NewLine;<p>And vis a vis Vita&comma; at this moment&comma; there is no decline or lack of motivation as a portable platform&period; And also&comma; in order to connect with the Network&comma; this is a very important product indeed for us&comma; and therefore we still have a very high motivation to develop this further&period; There is no change&period; And services and software must be strengthened&period; In other words&comma; the collaborative approach is very important&comma; so is third-party&period; And from first party studios&comma; the titles will be presented one after the other&comma; so please look at them and give your evaluation based on them&period;&&num;8221&semi;<&sol;p><&sol;blockquote>&NewLine;<p>PlayStation Vita launched in December in Japan&comma; and in February in Europe and the US&period;<&sol;p>&NewLine;<p>&lpar;via <a href&equals;"http&colon;&sol;&sol;www&period;eurogamer&period;net&sol;articles&sol;2012-05-10-sony-earnings-call-reveals-worldwide-ps-vita-sales" target&equals;"&lowbar;blank">Eurogamer<&sol;a>&rpar;<&sol;p>&NewLine;