<p><a class="zem_slink" title="Jesse Schell" href="http://www.schellgames.com/" target="_blank" rel="homepage">Jesse Schell</a> has found out some really interesting information regarding developers allowing you to sample that little bit of a game before its release&#8230; bad news is that if these statistics are to go by you won’t have that many to play in the future.</p>
<p>Jesse Schell is the CEO and analyst of Puzzle Clubhouse who spoke recently at a <a class="zem_slink" title="D.I.C.E. Summit" href="http://www.dicesummit.org/" target="_blank" rel="homepage">DICE</a> keynote noted some interesting facts regarding distributing demos and trailers to consumers.</p>
<p>So what did Jesse Schell say;</p>
<ul>
<li>Games without a demo and without a trailer sold less than 100,000 units on average</li>
<li>Games with a demo sold 200,000 units on average</li>
<li>Games with a demo and a trailer sold 250,000 units on average</li>
<li>Games with a trailer sold 500,000 units on average</li>
</ul>
<p>It’s interesting to note that games with only a trailer sell almost double than a game which has trailers and demos. The question we would like to ask of you though is do you really care? When was the last time you viewed a trailer of a game and downloaded the demo? Have you ever been put off by a trailer or demo? Let us know in the comments below!</p>
<p>[Source: <a href="http://www.pcgamesn.com/article/jesse-schell-releasing-demo-harms-your-game-sales">PCGamesN </a>via <a href="http://www.eurogamer.net/articles/2013-02-11-games-without-demos-sell-better-on-xbox-360">Eurogamer</a>]</p>
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Games Without Demos Sell Better on Xbox 360 Than Those That Do
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