PlayStation Studios Announced, Will Launch Alongside PS5 in Holiday 2020

<p>Today&comma; Sony Interactive Entertainment announced PlayStation Studios&period; The company is meant to be an umbrella brand for many of PlayStation&&num;8217&semi;s first-party studios and games&period; Launching at the end of the year&comma; various games will have their names attached to the PlayStation Studios brand&comma;  alongside the normal company that developed them&period;<&sol;p>&NewLine;<p>Combined with this new company announcement&comma; a new cinematic has been released&comma; planned to be shown with PlayStation Studios titles releasing on PS5&period; Games shown in the cinematic include characters from <a href&equals;"https&colon;&sol;&sol;bagogames&period;com&sol;god-of-war-review&sol;">God of War<&sol;a>&comma; <a href&equals;"https&colon;&sol;&sol;bagogames&period;com&sol;120546-2&sol;">Horizon Zero Dawn<&sol;a>&comma; <a href&equals;"https&colon;&sol;&sol;bagogames&period;com&sol;retro-review-ratchet-clank-quest-booty&sol;">Ratchet &amp&semi; Clank<&sol;a>&comma; <a href&equals;"https&colon;&sol;&sol;bagogames&period;com&sol;more-stunning-masterpiece-the-last-of-us-remastered-review&sol;">The Last of Us<&sol;a>&comma; <a href&equals;"https&colon;&sol;&sol;bagogames&period;com&sol;littlebigplanet-3-tv-commercial&sol;">LittleBigPlanet<&sol;a>&comma; and <a href&equals;"https&colon;&sol;&sol;bagogames&period;com&sol;uncharted-4-thiefs-end-review&sol;">Uncharted<&sol;a>&period;<&sol;p>&NewLine;<p>You can watch that cinematic below&period;<&sol;p>&NewLine;<p><amp-youtube layout&equals;"responsive" width&equals;"500" height&equals;"281" data-videoid&equals;"UvXVA&lowbar;ZLAWo" title&equals;"PlayStation Studios Opening Animation"><a placeholder href&equals;"https&colon;&sol;&sol;youtu&period;be&sol;UvXVA&lowbar;ZLAWo"><img src&equals;"https&colon;&sol;&sol;i&period;ytimg&period;com&sol;vi&sol;UvXVA&lowbar;ZLAWo&sol;hqdefault&period;jpg" layout&equals;"fill" object-fit&equals;"cover" alt&equals;"PlayStation Studios Opening Animation"><&sol;a><&sol;amp-youtube><&sol;p>&NewLine;<h3 style&equals;"text-align&colon; center&semi;">About PlayStation Studios<&sol;h3>&NewLine;<p>In an interview to GamezIndustry&period;biz&comma; Sony Interactive Entertainment senior vice president and head of global marketing Eric Lempel spoke about the Studio&&num;8217&semi;s plans&period;<&sol;p>&NewLine;<p>Lempel had said&comma; &&num;8220&semi;We are really excited about this&period; Over the last few years—and even the last decade—the strength of the titles coming out from our studios has been stronger than ever&period;&&num;8221&semi;<&sol;p>&NewLine;<p>&&num;8220&semi;We have been thinking about how we unite all of these great games under one brand&comma; and really the purpose of that is to make the consumer understand that&comma; when they see this brand&comma; they’re getting ready for a robust&comma; innovative&comma; deep experience that they’ve come to expect from games coming from PlayStation&period; So we came up with PlayStation Studios&period;&&num;8221&semi;<&sol;p>&NewLine;<p><img class&equals;"aligncenter size-full wp-image-158235" src&equals;"https&colon;&sol;&sol;cdn&period;bagogames&period;com&sol;wp-content&sol;uploads&sol;2020&sol;05&sol;12150304&sol;GOWPS4&lowbar;Screen&lowbar;Peak&lowbar;SIEE&lowbar;E32017&lowbar;1497328553-scaled&period;jpg" alt&equals;"PlayStation Studios" &sol;><&sol;p>&NewLine;<p>Continuing&comma; Lempel mentions&comma; &&num;8220&semi;You’ve seen the animated asset that will exist primarily during the beginning of our titles&comma; but the brand will exist in a lot of different places&period; There are different&comma; shorter animations that will exist in trailers… It will exist in advertising&period; It will be in any other creative assets&comma; such as the game packaging and the game discs themselves&period;”<&sol;p>&NewLine;<p>&OpenCurlyDoubleQuote;We think this is a good way to let consumers know that&comma; if they see it&comma; then the quality games they’ve come to expect from us are here&period; And this brand will exist for well-known existing franchises&comma; as well as brand new franchises that we have yet to explore&period;”<&sol;p>&NewLine;<p>Eric Lempel also continued by saying that some PS4 titles will carry the branding&comma; but will not be ready in time for the launches of The Last of Us Part II&comma; Ghost of Tsushima or Horizon Zero Dawn on PC&period; Future titles beyond those will have the full branding&comma; however&period;<&sol;p>&NewLine;<p>You can read the full GamesIndustry&period;biz interview <a href&equals;"https&colon;&sol;&sol;www&period;gamesindustry&period;biz&sol;articles&sol;2020-05-12-sony-unveils-playstation-studios-brand-to-launch-alongside-ps5">here<&sol;a>&period;<&sol;p>&NewLine;<p><strong>What do you think of the PlayStation Studios announcement&quest; Do you want to get any of the future titles for the brand&quest; Do you want to hear more information about the upcoming Studio&quest; Let us know your thoughts in the comments section below&period;<&sol;strong><&sol;p>&NewLine;