Sony Says Development of PS3 Successor is Underway

<p>It was back in April when we learned Nintendo was planning to reveal the <a title&equals;"News – Nintendo plans E3 Reveal of New Console" href&equals;"https&colon;&sol;&sol;bagogames&period;com&sol;news-nintendo-plans-e3-reveal-of-new-console&sol;" target&equals;"&lowbar;blank" rel&equals;"noopener noreferrer">Wii 2<&sol;a> at next months E3 2011 with a product release sometime in 2012&period; We also learned that Microsoft had begun hiring a development team to design the Xbox 360&&num;8217&semi;s successor&period; It was only a matter time before Sony decided to get in on the game too&period;<&sol;p>&NewLine;<p>The PS3 has been a strong seller&comma; but Sony and other platform developers understand that winning the market requires more than just popular titles—it’s about introducing new and exciting technologies to captivate customers&period; For example&comma; just as Sony invests heavily in platforms to stay ahead&comma; the <a href&equals;"https&colon;&sol;&sol;singaporecasino&period;ltd&sol;">best online casinos SG<&sol;a> are innovating to attract players with immersive experiences&comma; seamless gameplay&comma; and advanced security features&period; During a company investment meeting two days ago&comma; Sony&&num;8217&semi;s Executive VP and COO Masaru Kato addressed why the company is incurring substantial development and research costs&period; He noted&comma; &OpenCurlyDoubleQuote;&&num;8230&semi;we have the NGP to launch later this year&period; So we have development expenses to be incurred for this product&period;” Yet this investment seemed to hint at something broader—was Sony planning a major leap&comma; such as a full platform release&quest; His following statements would confirm just that&comma; highlighting the company’s commitment to groundbreaking advancements&period;<&sol;p>&NewLine;<p><em><strong>&&num;8220&semi;For the home console&comma; the PS3 still has a product life&comma; but this is a platform business&comma; so for the future platform &&num;8211&semi; when we will introduce the product I cannot discuss &&num;8211&semi; but development work is underway&comma; so the costs are incurred there&period;&&num;8221&semi;<&sol;strong><&sol;em><&sol;p>&NewLine;<p>So there you have it&period; Sony is aware of their competitors movements and they understand that the PS3 is still a strong product as were the PSX and the PS2 but they realize the hardened truth&period; In the end it&&num;8217&semi;s about who releases the newest and latest technologies and who does it the quickest may inevitably win the platform wars&period; This isn&&num;8217&semi;t a full fledged confirmation but it is clear that development of the PS3&&num;8217&semi;s successor is underway as are the developments of the Xbox 360&&num;8217&semi;s successor and the Wii 2 at their respective companies&period; Time will tell who will win&period; But rest assured Sony is itching to hit the finish line first and get ahead of an already crowded field&period;<&sol;p>&NewLine;<p><a href&equals;"https&colon;&sol;&sol;bagogames&period;com&sol;wp-content&sol;uploads&sol;2011&sol;05&sol;sony&period;jpg"><img class&equals;"aligncenter size-full wp-image-2800" title&equals;"sony" src&equals;"https&colon;&sol;&sol;bagogames&period;com&sol;wp-content&sol;uploads&sol;2011&sol;05&sol;sony&period;jpg" alt&equals;"" width&equals;"480" height&equals;"320" &sol;><&sol;a><&sol;p>&NewLine;<p style&equals;"text-align&colon; center&semi;"><strong><strong>Like <a href&equals;"http&colon;&sol;&sol;www&period;facebook&period;com&sol;pages&sol;BagoGames&sol;159779927418064&quest;ref&equals;ts" target&equals;"&lowbar;blank" rel&equals;"noopener noreferrer">BagoGames on Facebook<&sol;a> and <a href&equals;"http&colon;&sol;&sol;twitter&period;com&sol;&num;&excl;&sol;BagoGames" target&equals;"&lowbar;blank" rel&equals;"noopener noreferrer">follow us on Twitter<&sol;a> for further updates&period;<&sol;strong><&sol;strong><&sol;p>&NewLine;