<p>Sony announced via a press release that a new application for BBC Sports will be released alongside BBC News and BBC iPlayer for Sony BRAVIA TVs and PlayStation 3 consoles in time for Wimbledon 2012. Edd Uzzell, category development manager for Sony Bravia said that the launch of the BBC Sport app is a very exciting development for the Sony Entertainment Network. &#8220;Televised sport is one of the biggest rating wins for broadcasters. This truly is a killer app and will provide a substantial amount of additional sporting content that you can&#8217;t get through the current broadcasting model. We strongly believe this will kick-start more widespread usage of the connected television offering, providing sport fans using the app with in-depth big-screen coverage of their favorite events. The app will also have extensive penetration in the UK thanks to its availability on PlayStation 3&#8221; says Uzzell. &#8220;Launching this app to millions of PS3 owners in the UK will be a very welcome addition to PlayStation&#8217;s universal entertainment credentials&#8221; added Alan Duncan, UK Marketing Director for Sony Computer Entertainment UK.</p>

Sony Launches BBC Sports App

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