No Vita Price Cut Planned, 25 New Vita Titles Playable on E3 Showroom

<p>If you are thinking a price cut may be coming to Sony’s latest handheld&comma; the PlayStation Vita may be coming soon due to the apparent absence of many Vita announcements&comma; think again&period;<&sol;p>&NewLine;<p>In an interview with <a href&equals;"http&colon;&sol;&sol;www&period;eurogamer&period;net&sol;articles&sol;2012-06-06-sony-says-no-to-ps-vita-price-cut" target&equals;"&lowbar;blank">Eurogamer<&sol;a>&comma; Sony Worldwide Studios president Shuhei Yoshida said that Sony was happy with the Vita’s current price&comma; although they are aware of certain issues that need to be addressed&period;<&sol;p>&NewLine;<p>When asked if it was too soon for a price cut on the Vita&comma; Yoshida said&comma; &OpenCurlyDoubleQuote;Oh&comma; absolutely&period;”<&sol;p>&NewLine;<p>&OpenCurlyDoubleQuote;From the value for money standpoint&comma; we think we have a good price for what the system is&period; And our priority is to achieve the potential through more games and services&period;<&sol;p>&NewLine;<p>&OpenCurlyDoubleQuote;Of course people who are looking to buy are also talking about the price of PS Vita&comma; especially when they have to buy a memory card as well&period; That’s something we have to spend time to cost reduce and address in the future&period; But now&comma; our laser focus is to increase the content and to realize the potential of the system&period;”<&sol;p>&NewLine;<p>Yoshida was asked why the Vita didn’t get more attention during the Sony media briefing on Monday&period;<&sol;p>&NewLine;<p>&OpenCurlyDoubleQuote;As far as how our conference went – it went as well as we thought it could&comma;” he said&period; &OpenCurlyDoubleQuote;I’m getting lots of tweets from people saying&comma; &OpenCurlyQuote;where are PS Vita games&quest;’ That was&comma; in retrospect&comma; our fault – not looking at every angle when we designed the program for the show&period; We have 25 new games&comma; Vita titles&comma; playable on the show floor&period;<&sol;p>&NewLine;<p>&OpenCurlyDoubleQuote;We could have spent more time – probably we should – showing off those games coming out this year&period;<&sol;p>&NewLine;<p>&OpenCurlyDoubleQuote;That aside&comma; we got a very great response to our new IPs – <em>Beyond<&sol;em> by Quantic&comma; and <em>The Last of U<&sol;em>s&period; So I’m very happy&period;”<&sol;p>&NewLine;<p>&lpar;Via <a href&equals;"http&colon;&sol;&sol;www&period;shoptonews&period;net&sol;2012&sol;06&sol;06&sol;yoshida-on-vita-price-cuts-and-lacklustre-e3-show&sol;&quest;utm&lowbar;medium&equals;twitter&amp&semi;utm&lowbar;source&equals;twitterfeed">ShopToNews<&sol;a>&rpar;<&sol;p>&NewLine;<p>&nbsp&semi;<&sol;p>&NewLine;