What’s Wrong With Game Betas?

<p>These days the word <em><strong>&&num;8220&semi;Beta&&num;8221&semi;<&sol;strong><&sol;em> is thrown around like an old dirty rag and doesn&&num;8217&semi;t really mean much to the end user other than <em><strong>&&num;8220&semi;oh it&&num;8217&semi;s a beta&comma; it must be buggy&&num;8221&semi;<&sol;strong><&sol;em>&period; Why is this word thrown around in such a way and because of what&quest; What is fundamentally broken with the consumers perspective of the word Beta&period;<&sol;p>&NewLine;<p>These are some of the questions I will be attempting to tackle within this article&period; Bare with me on this as everything mentioned in this article is based purely on my opinion and observation of the community&comma; whether it be on forums or YouTube comments these people are still part of the community&period; With that said let&&num;8217&semi;s get into it&period;<&sol;p>&NewLine;<p><img class&equals;"alignnone size-large wp-image-101554" src&equals;"https&colon;&sol;&sol;bagogames&period;com&sol;wp-content&sol;uploads&sol;2016&sol;03&sol;titanfall-screenshots-1024x576&period;jpg" alt&equals;"titanfall-screenshots" width&equals;"710" height&equals;"399" &sol;><&sol;p>&NewLine;<p>The word &&num;8220&semi;Beta&&num;8221&semi; within the context of video games is used to define which stage of development a video game is in&period; There are several steps prior to that of Beta&comma; such as <em><strong>Concept&comma; Prototype&comma; Alpha&comma; Beta&comma; Final Build&comma; Release build<&sol;strong><&sol;em>&period; Some development studios may have slightly different approaches to how they create games&comma; for example some may have several concept phases or prototype phases&period; With all of these different stages how does this translate to the game getting the <em><strong>&&num;8220&semi;Greenlight&&num;8221&semi;<&sol;strong><&sol;em>&comma; which basically means the game will receive funding&comma; to officially start investing in asset creation&comma; voice actors&comma; the works&period; First the game developer needs to provide a pitch which is generally done during the concept or prototype phase&comma; the pitch will be what the developer presents to a publisher&period; The Publisher determines if they want to fund the project&period;<&sol;p>&NewLine;<p>Now that we have the idea of game creation in our minds&comma; the chances of a Beta being released to the public is very marginal at best&period; Though in recent years we are starting to see an increase in publicly available Beta&&num;8217&semi;s&period; Games that have had both public and closed Beta&&num;8217&semi;s are <em><strong>&&num;8220&semi;Uncharted 3&colon; Drake&&num;8217&semi;s Deception&comma; Titanfall&comma; Tom Clancy&&num;8217&semi;s The Division&comma; Rainbow Six&colon; Siege<&sol;strong><&sol;em> and recent Beta&&num;8217&semi;s include <em><strong>Uncharted 4&colon; A Thief’s End<&sol;strong><&sol;em>&period; All of these games had Beta&&num;8217&semi;s that were public in some fashion meaning they were not just seen behind closed doors or in-house&period;<&sol;p>&NewLine;<p><a href&equals;"https&colon;&sol;&sol;bagogames&period;com&sol;whats-wrong-game-betas&sol;the-division-beta-screenshot-2&sol;" rel&equals;"attachment wp-att-101555"><img class&equals;"alignnone size-large wp-image-101555" src&equals;"https&colon;&sol;&sol;bagogames&period;com&sol;wp-content&sol;uploads&sol;2016&sol;03&sol;the-division-beta-screenshot-2-1024x576&period;jpg" alt&equals;"the-division-beta-screenshot-2" width&equals;"710" height&equals;"399" &sol;><&sol;a><&sol;p>&NewLine;<p>Is moving the Beta from the development studio into the hands of consumers a good or bad thing&quest; On the one hand we have the opportunity for the end user to be able to get a hands on experience with the game which allows them to decide if they are willing to purchase the title&period; On the other hand we have the notion that if you release a Beta publicly then the people that jump on it will play their fair share of it and not want to invest in the game after launch&period;<&sol;p>&NewLine;<p>There are two sides to that idea and something developers have been struggling to notice is the fact that both sides do occur&period; There needs to be a balance between the content we do see and the length the player gets to experience within the Beta&period; Limiting this but still keeping the content fun and enjoyable will leave the player wanting more rather than playing hours and hours during a Beta and never wanting to play it again&period;<&sol;p>&NewLine;<p>I can&&num;8217&semi;t sit here and tell you what the correct balance is&period; That is really up to the game designer and marketing team to work on but what I can tell you is there has been a sudden shift in the Beta market whereas we used to just have public Beta&&num;8217&semi;s but now we&&num;8217&semi;re seeing the rise of <strong>Exclusive Beta&&num;8217&semi;s<&sol;strong>&period; Have you wondered why recent games you&&num;8217&semi;ve pre-ordered have come with a Beta for another game&quest; That is the concept behind Exclusive Beta&&num;8217&semi;s&comma; they are designed to compel fans into buying one game to gain early access to content for another yet to be released game&period; Carrot meet stick&period; We have seen this in the past with <em><strong>Uncharted 3&colon; Darke&&num;8217&semi;s Deception<&sol;strong><&sol;em> where you would gain access to the Multiplayer Beta if you pre-ordered <em><strong>Infamous 2<&sol;strong><&sol;em>&period; People who had Infamous 2 or <em><strong>Playstation Plus<&sol;strong><&sol;em> got to play the Multiplayer Beta on <em><strong>June 28&comma; 2011<&sol;strong><&sol;em> whereas if you didn&&num;8217&semi;t have either you got to play the <em><strong>&&num;8220&semi;Public&&num;8221&semi;<&sol;strong><&sol;em> version <em><strong>July 5th&comma; 2011<&sol;strong><&sol;em>&comma; a full 9 days later&period;<&sol;p>&NewLine;<p><img class&equals;"alignnone size-large wp-image-101552" src&equals;"https&colon;&sol;&sol;cdn&period;bagogames&period;com&sol;wp-content&sol;uploads&sol;2016&sol;03&sol;03222930&sol;Uncharted3et-1024x576&period;jpg" alt&equals;"Uncharted3et" width&equals;"710" height&equals;"399" &sol;><&sol;p>&NewLine;<p>Some may not agree with this approach but the aim is to gain more sales for one game while building interest in another game among fans&period; With that said we have seen a Multiplayer Beta for <em><strong>Uncharted 4&colon; A Thief&&num;8217&semi;s End<&sol;strong><&sol;em> recently that was considered a <em><strong>&&num;8220&semi;Closed Beta&&num;8221&semi;<&sol;strong><&sol;em> even though it was given to everyone who purchased <em><strong>Uncharted&colon; The Nathan Drake Collection<&sol;strong><&sol;em>&period; The catch was&comma; even if you paid for that game bundle you were still required to have PlayStation Plus to play the content you earned by purchasing the Uncharted Collection&period; For people like myself who refuse to purchase Playstation Plus&comma; we may be out of luck&comma; though to me the Uncharted 4 Multiplayer Beta was a publicly available Beta awarded to everyone but it had a pay wall as it needed a license for the Uncharted Collection to be playable&period; So while developers are technically awarding purchasers with access to their Beta&comma; they are in actuality limiting the amount of people who could gain access to them purely based on this PlayStation Plus restriction&period; To me this seemed rather daft that a Multiplayer Beta&comma; technically not a closed Beta&comma; required this&period;<&sol;p>&NewLine;<p>It doesn&&num;8217&semi;t stop there&comma; the new <em><strong>Hitman<&sol;strong><&sol;em> title&comma; which by the way is a multi-platform title&comma; also has an exclusive Beta but instead of it being locked to <em><strong>pre-orders<&sol;strong><&sol;em> no no no my friend it is limited to the <em><strong>Playstation 4<&sol;strong><&sol;em> and only to those who have subscribed to <em><strong>Playstation Plus&period;<&sol;strong><&sol;em> Wait so a game that isn&&num;8217&semi;t even an exclusive or includes multiplayer&&num;8230&semi; is locked to <em><strong>PS4<&sol;strong><&sol;em> users and out of those users only the ones that pay for Playstation Plus&quest; Seems like a lot of hoops to jump through&period;<&sol;p>&NewLine;<p><a href&equals;"https&colon;&sol;&sol;bagogames&period;com&sol;whats-wrong-game-betas&sol;hitman&lowbar;beta21&sol;" rel&equals;"attachment wp-att-101556"><img class&equals;"alignnone size-large wp-image-101556" src&equals;"https&colon;&sol;&sol;bagogames&period;com&sol;wp-content&sol;uploads&sol;2016&sol;03&sol;Hitman&lowbar;Beta21-1024x576&period;jpg" alt&equals;"Hitman&lowbar;Beta21" width&equals;"710" height&equals;"399" &sol;><&sol;a><&sol;p>&NewLine;<p>This is the kind of behavior that annoys me&comma; as a gamer or as a writer honestly I can&&num;8217&semi;t understand why a developer would limit their public testing phase to only one platform&period; We all know that out of all the platforms the game&&num;8217&semi;s released on PC will have the most issues day one &lpar;Let me know if you disagree below&rpar;&period; Now&comma; I say that with the knowledge that a lot of PC games of late have had major performance issues&period; Would it not benefit the developers and the gamer to have Beta&&num;8217&semi;s focused on platforms&comma; like the PC&comma; who have had issues&quest; Rather than focusing only on console releases&period;<&sol;p>&NewLine;<p>The whole point of open public Beta&&num;8217&semi;s was to improve the final product of the game&period; With the emergence of exclusive beta&&num;8217&semi;s we&&num;8217&semi;ve introduced a whole new dynamic of what a beta is&period; It&&num;8217&semi;s almost become a sales feature now rather than a constructive tool&period; And the PlayStation Plus restriction is yet another obstacle to prevent people from taking part&period; Do you think the changes seen in how Beta&&num;8217&semi;s are handled is a good thing for the industry and in improving games&quest; Or is it just becoming another gimmick to make more money&quest; Let us know what you think in the comment section below&period; Believe me&comma; I will be responding to many of them&period;<&sol;p>&NewLine;<p>&nbsp&semi;<&sol;p>&NewLine;<p>Sources&colon; <a href&equals;"https&colon;&sol;&sol;hitman&period;com&sol;en-us&sol;news&sol;hitman-beta-faq" target&equals;"&lowbar;blank" rel&equals;"noopener noreferrer">Hitman Faq<&sol;a>&comma; <a href&equals;"http&colon;&sol;&sol;au&period;ign&period;com&sol;articles&sol;2016&sol;02&sol;24&sol;hitman-beta-returning-for-playstation-plus-members" target&equals;"&lowbar;blank" rel&equals;"noopener noreferrer">IGN<&sol;a>&comma; <a href&equals;"http&colon;&sol;&sol;blog&period;us&period;playstation&period;com&sol;2011&sol;06&sol;28&sol;uncharted-3-multiplayer-beta-details&sol;" target&equals;"&lowbar;blank" rel&equals;"noopener noreferrer">Playstation Blog<&sol;a>&comma; <a href&equals;"http&colon;&sol;&sol;www&period;naughtydog&period;com&sol;site&sol;post&sol;uncharted&lowbar;3&lowbar;multiplayer&lowbar;beta&lowbar;details&sol;" target&equals;"&lowbar;blank" rel&equals;"noopener noreferrer">Naughty Dog<&sol;a><&sol;p>&NewLine;<p>&nbsp&semi;<&sol;p>&NewLine;

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