After news spread earlier this week that Sony had cut the price of the PlayStation Vita handheld many believed that this would translate as a worldwide price drop in the hopes to shift more units and get the handheld into more gamers hands prior to the launch of the PlayStation 4.
Since then, Sony have gone on record by announcing that the company has no plans to cut the price of the handheld outside of Japan.
Shuhei Yoshida said:
“When you compare the pricing of PS Vita across regions because of the value of the Yen, in Japan the system has been priced the highest,” Yoshida said. “We have been selling the PS Vita for 25,000 Yen — that’s more than $250 when you compare the exchange rate. It’s a region-by-region based decision, always.”
[Source: IGN]
