PopCap and EA have announced that they will be introducing micro-transactions to Plants vs Zombies: Garden Warfare.
“Starting next week, players will be given the option to purchase coins from the Sticker Shop, which allows players the ability to access new packs and character content more quickly – all the same content that can be earned through regular gameplay. Now you have the choice to play your way; you can play to get new packs and content via earned coins in the game, or you can purchase coins to get more of the packs and content you want right away.” –
Plants vs. Zombies: Garden Warfare released without microtransactions, but Brian Lindley never ruled out the possibility of adding them post launch.
PopCap also added some extra features hot off the release of the new Zomboss Down DLC such as 8 new playable character variations and an increased level cap.